Posts Tagged "blog"

Oh well, at least somebody’s finding my work of use…

….pity it’s not my employer! Regular readers will know the ongoing struggle that I am having with my organisation in terms of enabling anything beyond ‘click next’ type elearning, it will probably come as no surprise to many that I have considered letting this blog fizzle out for similar reasons as Karyn Romeis, however I have always been aware that my best chance of securing another job with a more forward thinking organisation lies with being able to demo an up-to-date knowledge of the industry. This blog enables me to do that, albeit with a constant niggling voice in my head saying “what if nobody finds this info useful” “what if I’ve misinterpreted what organisations want/need” So you’ll understand my relief to receive this tweet over the weekend from Mike Collins @CraigTaylor74 @Dames20 It is sad to hear you're not getting but buy-in or even interest but your work is inspiring others #trustme01/05/2011 23:20 via webReplyRetweetFavorite@MikeCollins007Mike Collins When I first started blogging my initial reasons (as I suspect most new bloggers will testify to) was to provide a space to reflect upon my experiences and through that reflection provide a valuable learning opportunity. However over my short blogging experience I have to admit that I now look for blogging opportunities which may be of benefit to others. In a forthcoming podcast I’ll be chatting to some other bloggers and asking “why do they do it”, but in the meantime Dear Reader what about you? Do you blog? If so, why? Do you gain ideas and inspiration from other’s blogs? If so...

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Homework time… CWCCM Task 2.3

As part of the Certificate in Web Content Creation & Management (CWCCM) programme I am undertaking, I have been asked to expand upon the following in relation to the Internet or intranet website on which I am working/intend to work. The goals for website. Describe the important characteristics of the target audience for this site. Given that I am interested in developing both this blog and my organisations intranet pages, I have provided responses below for both areas: My Blog Goal Having reviewed the stats for my Blog since I launched it in April 2010, the average views per day has been 10. It is my goal to increase that figure by 50% to an average view of 15 per day by August 2011. Important Characteristics of Target Audience My target audience for this Blog are Learning & Development professionals, with a slight bias towards those who are involved in using and promoting current and emerging technologies. I surmise that this group of people are looking for content which will provide them with an initial perspective on a subject or an innovative approach to undertaking an activity. I also suspect that they are looking for content that will showcase the tools that are available in an integrated manner. i.e. Twitter feeds, embedded media, tags etc My Organisations Intranet site Goal The goal for this site is a little more difficult to define as I am not the ‘owner’ of the site, this is held by an individual within our overall Group. I am also unable to define simple, low-level goals such as ‘increase site/page traffic by ?% as there isn’t a hit counter/statistics functionality within the platform. Instead I have taken it upon myself to offer what advice and support I can to the intranet authors within my organisation by way of forming peer support groups, arranging formal training on the platform for new authors and creating an online library of screencast ‘how to’s‘ as a performance support tool. I am also investigating the possibility of the CWCCM programme (or similar) being delivered as a closed programme to my target audience. Important Characteristics of Target Audience The target audience for this intranet site are employees within my organisation who work on my geographical site. They are aged between 17 up to statutory retirement age and have varied levels of IT...

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How to Create Killer Content for Your Blog…

… is the name of the online programme that I commence tomorrow. I am currently undertaking the Web Content Creation & Management programme, so was a little uncertain as to whether I had the time to commit to another concurrent piece of CPD which took place over 5 concurrent days , however when I noticed that the lessons will remain active for 12 months, I was a little less concerned over my ability to juggle several online programmes. What has really attracted me to this online programme is the professional curiosity as to whether an ‘intense’, 5 day, mostly asynchronous (there is a webinar) programme can actually work. If it does and I can replicate their approach for subjects within my organisation then I believe that both communications and learning activities within my organisation can greatly benefit. I’ll let you know how I get on.. In the meantime, how about you? Does your organisation use such an approach, if so for what subjects and how successful has it been? Image...

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Homework time… CWCCM Task 1.3

As part of the Certificate in Web Content Creation & Management (CWCCM) programme I am undertaking I have been asked to gather information about the Internet or intranet website on which I am working/intend to work.  The following questions have been posed… What is the site? This Blog is one of the 2 sites that I am planning to apply my newly found knowledge from the CWCCM programme to. The other is my organisations intranet site. 2. Who will be responsible for creating content for the site? As this is my personal Blog I am solely responsible for the content, however in terms of the intranet site, there are a number of departmental authors who are responsible for creating content. I am responsible for the initial and continual development of those authors, so I hope to cascade the learnings from this programme onto them. 3.  How will the content be created? Some of the content on my Blog will be created by others and embedded into my site such as YouTube videos and Slideshares, however some it will be self-created such as videos, images and podcasts. The intranet site will consist mostly of ‘in-house’ media but is unlikely to be anything more complex than some photos. This is likely to be for 2 reasons; The skillset of the authors The poor functionality of the platform itself. 4.  How will the content be stored? Some of my Blog content will be hosted by the wordpress.com service whilst some of it will be stored on another platform and embedded into the Blog (i.e. YouTube & Slideshare). The intranet sites content will all be hosted on our own servers behind our firewall. 5.  Where and how will the website be hosted? My Blog is hosted by the wordpress.com site, however I have been considering moving that to a self-hosted wordpress service due to additional plug-ins and functionality that it can offer. Due to the nature of my Industry our intranet site is hosted on internal servers behind a very powerful...

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